Web Design Preston

8 Reasons Why You May Need a New Website

How often do you need to redesign your website?

Usually you should be looking to redesign your website every two to three years. This is because if your website is three years old — a longtime in the digital world — it’s probably outdated. However some sites may need to be refreshed more frequently than others as business goals or prooduct / services change. So here you will find 8 good reasons why it could be the right time for you to consider a new website and If you would like to discuss your website with us directly, please do not hesitate to get in touch and we will be very happy to help.

1. It`s just a bit lacking and doesn’t look very good

One of the most important things to consider; are you happy with how your website looks? Do you feel like it represents your business as it should? If the answer to either of these questions is no, then a new website is a must. The importance of good design and a clean appealing layout is huge. A prospects first impression is key when visiting a website for the first time, otherwise they will simply leave before they move passed your home page.

 

2. Your website is not mobile friendly (responsive)
Have you or your customers viewed your website on their mobile phone and had to pinch the screen to view the content? Or have you found that some content is unreadable or displays poorly on a smartphone? If it is then your website is not responsive which is a major problem. With more than 60% of all users viewing websites on their smartphone, your website needs to be mobile responsive. At print Scope this comes as standard so it ensures that no matter what device it is viewed on, the user experience is the same.


3. Making website content changes are almost impossible
Most modern websites have an integrated content management system (CMS) that allows you to make changes to your website content easily. Many older websites will have an outdated CMS that is impossible to use so will be unfriendly to mobile users. At Printscope, all of our websites utilise an industry leading content management system called WordPress.

 

4. Loading web pages seems to take forever
Recent research outlines the importance of your websites load speed. People expect a site to load in less than 2 seconds and many users will leave if it takes over 3 seconds. If your website is loading slowly, the solution is simple, your site needs to be optimised for load speed which again is what we offer as standard at Printscope.

 

5. My competitors websites are so much better!
You should regularly check your competitors websites and if their`s is making yours look obsolete then it is probably time to take a look at a website upgrade.

 

6. You can’t find your website on Google
If your website is outdated, unresponsive, poorly optimised or maybe has just not had any content updates in the last few years, it is likely that you are not ranking as well as you could be on the search engines. Google constantly update their search algorithms (the process used to rank websites in search results) so it is important your website stays up to date.

 

7. You don’t promote your website to others
If you are embarrassed to share your website with others, it is probably the right time to get a new one. Your website is the face of your company online and is likely to be the first place people will visit to find out more about you, your services and get contact information. You should be proud to shout about it and your website should be utilised as one of, if not the main marketing tool to promote your business. It definitely shouldn’t be an embarrassment for you.

 

8. You don’t have the support of a professional web design company
There may not be much wrong with your current website, you might just need an expert web partner to manage it for you which is what we can also offer you at Printscope to save you time and provide a more professional looking website that is regularly updated.

Tell us a little bit more ….

Once you’ve given us all the information you can on your web project, we will do then discuss a few layout options and a timeframe for the build of the website. If your enquiry is urgent please give us a call on 0800 9991091 and a member of our team will be happy to take your call.